Showing results by author "Jacob Goldenberg" in All Categories
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Inside the Box
- A Proven System of Creativity for Breakthrough Results
- By: Drew Boyd, Jacob Goldenberg
- Narrated by: David Drummond
- Length: 8 hrs and 52 mins
- Unabridged
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Overall
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The traditional attitude toward creativity in the American business world is to "think outside the box": to brainstorm without restraint in hopes of coming up with a breakthrough idea, often in moments of crisis. Sometimes it works, but it’s a problem-specific solution that does nothing to engender creative thinking more generally. Inside the Box demonstrates Systematic Inventive Thinking (SIT), a method that systemizes creativity as part of the corporate culture. SIT requires thinking "inside the box", working in one’s familiar world to create new ideas independent of specific problems.
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Narrator kills this book.
- By Deanna on 12-01-13
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Inside the Box
- A Proven System of Creativity for Breakthrough Results
- Narrated by: David Drummond
- Length: 8 hrs and 52 mins
- Release date: 06-11-13
- Language: English
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