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Publisher's Summary

Are you interested in 100 percent scientific and proven ways to make friends quickly, negotiate anything you want, turn enemies into friends, gain trust, and just be flat-out likable? How about step-by-step, methodical, literally foolproof approaches to make people want you around more?
In The Science of Likability, that's exactly what you'll get. I've taken 16 of the most influential, famous, and effective psychological studies and broken them down to see exactly how you can use their findings to your advantage. Every piece of advice in this book to increase your social standing and likability factor is backed by in-depth, peer-reviewed research.
It turns out that the majority of what we do and feel is determined subconsciously - even how much people like you. Ever get that feeling that you just don't like someone's vibe but can't explain why? It's the little things that influence our psychology, and you'll learn how to subconsciously make yourself seem likable, trustworthy, and intelligent.
From Freud, Cialdini, Pavlov, Schachter, and Goleman, these 16 studies are insightful and analytical - sometimes surprising - but, most importantly, effective and actionable. They're easy to concretely implement in your daily life to level up your charm, wit, and humor. Likability is the key to business, love, and relationships - make sure you are living your potential!
Here's a preview of what you'll learn:

How to read people like a book
How to make friends out of enemies
How to instantly become a close friend
How to negotiate anything and be persuasive.
How to make people trust you
How to make people do what you want
How to be a leader anyone will follow
How to be credible and trustworthy

©2015 Pei Kuo (P)2015 Pei Kuo
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Customer Reviews

Most Helpful

By Chris P on 11-02-16

Wanted more than recap of well-known studies

I was left wanting more from this book. IMO I felt it was only a retelling of common scientific studies on the topic and was hoping the author ratcheted it up a few notches with his own findings. the author did preface in the beginning that most had been heard before.

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5 of 5 people found this review helpful

By Matt Stefanik, The Lifestyle Architect™ on 04-25-16

Good reminders

You can find every one of these concepts throughout other books, but it's nice to have them all neatly organized in a list like this, and in the context of likability. The chapters are short, sweet, and to the point, which is great. It's worth the listen.

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4 of 4 people found this review helpful

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Customer Reviews

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By Amazon Customer on 02-16-16

Pretty good!

Like the author said some sections are common sense and others I was pleasantly surprised by. The writing has good humor and unlike a lot of other skill building books he doesn't drone on with example after example. He is humorous and concise, I enjoyed it.

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3 of 4 people found this review helpful

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