What if you could miraculously wake up tomorrow and any - or every area of your life was transformed? What would be different? Would you be happier? Healthier? More successful? In better shape? Would you have more energy? Less Stress? More Money? Better relationships? Which of your problems would be solved? What if I told you that there is a "not-so-obvious" secret that is guaranteed to transform any - or literally every area of your life, faster than you ever thought possible? What if I told you it would only take 6 minutes a day? Enter The Miracle Morning. What's now being practiced by thousands of people around the world could perhaps be the simplest approach to creating the life you've always wanted. It's been right there in front of us, but this audiobook has finally brought it to life. Are you ready? The next chapter of your life - the most extraordinary life you've ever imagined - is about to begin. You deserve an extraordinary life. It's time to wake up to your full potential.
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This is easy. You want to know what the Miracle Morning entails? Get up early. There. That's it. You get up early, meditate, say affirmations, journal, exercise, drink smoothies that are blended super foods. For the rest you can find a plethora of examples of how people are doing on YouTube. One thing that irked me about Elrod was how glib he was about the concept that there is actually no such thing as sleep deprivation: As long as you go to bed with the mindset that you will wake up filled with energy and joy, you will indeed wake up refreshed and raring to go. But here's the thing that blew me away, and I'll share it, for what it might be worth it to you. It's rather given me pause as I've lollygagged in bed: "Would you rather stay inert and unconscious than be creative and alive?" Now THAT has gotten me moving. Not a miracle, exactly, but I appreciate that one line.
So, there's this marketing strategy in which you write a book as a lead-generator. Under this strategy, your goal isn't to make money from the book itself, but to get broader exposure, so you can find more potential customers for the other things you sell.
Typically, you'll invite the reader to download some bonus content at the end, in exchange for joining your mailing list. Usually, this is fine. If I got a lot of value out of a book, I'm happy to sign up. But this author missed the "get a lot of value out of the book" part. Now, I'm not knocking the program itself. I think it's very good, and people I know have gotten lot of benefit out of it.
But the *book* is a waste of time. Here's why: 1) The actual, useful content is maybe 15 pages long (and could be summarized in a few sentences). 2) There isn't much detail. I didn't learn anything from the book that my friend didn't tell me when she recommended it. The author gives an overview of what to do, but includes very few examples of how to implement that. He throws in lots of testimonials, but no actual case studies to model our own practice on. 3) There is a ton of filler. It's crammed with breathless descriptions of how "life-changing" it all is, how you'll be "blown away", and how you'll live your "best life ever", but very little detail of how that will happen or what it will look like. 4) The author intentionally leaves out detail to force you to sign up for the bonuses. Instead of sharing several examples of affirmations, he lists just one, then tells you to download the rest. (Which requires you to join his list.) The 30-day transformation chapter doesn't actually include the transformation, it just tells you to download it. (Which requires joining the list.) Then it tells you to recruit your friends to his list.
Again: if the bonuses were truly *supplemental*, that wouldn't be a problem. But they're not. That content belongs in the book itself. Essentially, the book is a quick summary of his method, and an extended sales pitch for joining his list. (And making your friends join his list. And buying the book for them. And becoming "VIP coaching client.")
In a free ebook, that would be fine. But in a book I paid for, it feels slimy and manipulative.
I love the program, but the author has completely lost my trust.
My recommendation:- Read a summary of the method. (There are YouTube videos and Amazon reviews that cover all the detail you need.)- If you must buy the book, get it in text, so you can skim past all the filler. If you must get the audio, skip the first 90 minutes.