This chapter addresses what musicians today need to think about when it comes to band touring or solo touring, along with the realities and the preparations that need to be in place to create the best tours possible. It is a crucial part to getting your name out there, getting seen and really doing what it is you truly love. Still, the biggest issue with band touring is when things don’t go as planned. Those that work to problem solve, work out the music business budgets in advance and think analytically, will find that band touring will not only be that much more fun, but that you will be able to stay out on the road that much longer. Touring for musicians today is all about the larger picture and not destroying hotel rooms anymore. The better you plan, the better you market, the better you network, you will in turn be able to keep your band touring that much longer over those that don’t. This is a big part of why you wanted to be a musician and be in the music industry in the first place, so make sure you got your band touring elements in place, in check and under budget.
©2013 Loren Weisman (P)2013 Loren Weisman