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Publisher's Summary

Did you know that achievement can be learned? As Bernie Roth explains, achievement is a muscle. And once you learn how to flex it, you'll be able to meet life's challenges and reach your goals.
Based on a legendary course Roth has taught at Stanford University for several decades, The Achievement Habit employs the remarkable insights that stem from design thinking to help us realize the power we all have within to change our lives for the better. By ridding ourselves of issues that stand in the way of reaching our full potential, we gain the confidence finally to do things we've always wanted to do. Combining design thinking, problem solving, creativity, communication skills, and life adjustments, listeners will learn:

Why trying and doing are two different things
Why using reasons (excuses), even legitimate ones, to explain one's behavior is self-defeating
How to change your self-image into one of a doer and achiever
How subtle language changes can resolve existential dilemmas and barriers to action
How to build resiliency by reinforcing what you do rather than what you accomplish
How to be open to learning from your own experience and from those around you

Our behavior and relationships can be transformed - if we choose to, we can be mindful and control our intentions to create habits that make our lives better. And with this thoughtful book as your guide, you can.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2015 Bernard Roth (P)2015 HarperCollins Publishers
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Customer Reviews

Most Helpful
2 out of 5 stars
By Amazon Customer on 11-26-15

I should have known better...

Any additional comments?

As old as I am, I still sometimes fail to listen to that small voice in my head that screams, "Don't Do It!!!" This was just such a case. I read the reviews for Dr. Roth's book. They were generally positive and some were even enthusiastic. But I came across one well-written review (and I am sorry that I don't have his name to give you as a reference) that really caught my eye. It was spot on. And like the stubborn person I am, I bought Dr. Roth's book anyway. And...I regret it!

I can save you a lot of time by giving you the two major themes of the book...

1. "Doing something is better than not doing something."
2. "I love my platitudes and bumper sticker folksy adages, so here are 12 chapters full of them"

The book fails to meet the lofty expectations generated by that great title. In fact, this book fails to meet any expectations at all. It is a series of random stores and anecdotes. It is Dr. Roth's "I love will too" recitation of many experiences he has had and his observations on life based on his interaction with college students spanning 50 years. Wonderful! This is your life, Dr. Roth! Hardly a roadmap to developing "The Achievement Habit".

As I said, I sometimes don't remember to follow my own instincts. This book was just a series of platitudes so I'll give you one I learned a long time ago that's truly applicable here:
"Those who can, do. Those who can't, teach". I should have remembered this one...

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85 of 90 people found this review helpful

1 out of 5 stars
By Justin Fayer on 12-09-15

Absolute garbage- do not read

I found this book to be completely useless. 11 chapters of very minimally thoughtful stories and anecdotes. Even among the often trite self-help books this one ranks at the bottom

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30 of 32 people found this review helpful

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Customer Reviews

Most Helpful
4 out of 5 stars
By jannine on 07-23-17

Makes a lot of assumptions that I couldn't agree with.

A couple of things happened when I was reading this book. First was that I found myself getting rather animated when I disagreed with the author about 'reasons'. Second, the penny dropped that this is how Neurotypical people think and operate. Further, they assume that all people can (and should) think and operate the same way. As a person who cannot think and operate like this, I found this book to be an incredible insight into how intelligent mainstream people operate and assume others should too.

Another thing that happened is that I have stopped giving 'reasons' when I say no to things. It is far better to just say no (although I maintain that reasons and excuses are not the same thing) I feel I have saved myself time and energy, and perhaps even increased my credibility with this small change.

Having made myself push on despite my irritation, I am very glad I committed to finishing this book. For all the areas I agreed with the author, I have another way of communicating my thoughts now. For all the times I didn't agree, I have a better understanding of the other side of the argument.

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6 of 6 people found this review helpful

5 out of 5 stars
By Barry on 02-13-17


really insightful and uplifting. has given me a new perspective on my own life as well as work life. real practical and pragmatic book and highly recommend you listen or read

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4 of 4 people found this review helpful

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