It isn't enough to just do your job anymore. In order to thrive in today's marketplace, all of us, regardless of our role, have to be ready to generate brilliant ideas on demand. Business creativity expert Todd Henry explains how to establish effective practices that unleash your creative potential. Born out of his consultancy and his popular podcast, Henry has created a practical method for discovering your personal creative rhythm. He focuses on five key elements:
Focus: Begin with your end goal in mind.
Relationships: Build stimulating relationships and ideas will follow.
Energy: Manage it as your most valuable resource.
Stimuli: Structure the right "inputs" to maximize creative output.
Hours: Focus on effectiveness, not efficiency.
This is a guide for staying inspired and experiencing greater creative productivity than you ever imagined possible.
"The gift of creative insight is not to be squandered! Todd Henry has assembled a guide that will enrich your creative pursuits. Don't dream without it." (Scott Belsky, CEO, Behance, and Author of Making Ideas Happen)
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If you aren't busy, this book will make ya!
Both yes and no. It's okay, but the author goes on a sheer rampage of things you have to do. You should spend 20 minutes on this every day, spend 30 minutes on that, and 10 minutes on this and 20 minutes on that. And, you should make this list and that list, and then another list, and brainstorm and think about and generate ideas and on and on and on and on.
I got really stressed listening to all his suggestions. Everyone can be creative. What everyone can't, is be consistently productive while being creative, as a creative professional.
I don't feel the book helps me much in that regard. Rather, it suggests how I can stress myself out writing a gazillion notes and do a multitude of exercises.
- Oliver Nielsen
The most boring book I have ever listened to!
No Just from this author
He wrote the book so therefore one would assume it should be told from the heart. He sounded like he was just reading his own boring book. I found the monotone delivery of this book added to the name dropping humdrum of the text.
I want my money back!