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Publisher's Summary

Celebrating the 75 anniversary of the original landmark bestseller How to Win Friends and Influence People, comes an up-to-the-minute adaptation of Carnegie’s timeless prescriptions for the digital age.
Dale Carnegie’s principles have endured for nearly a century. Since its original publication in 1936, his timeless classic How to Win Friends and Influence People has gone on to sell 15 million copies. Now, introducing new listeners to Carnegie’s words of wisdom, comes How to Win Friends and Influence People in the Digital Age, a new guide for a new era.
Dale Carnegie could never have predicted the trajectory that new media would take, and the ways that the simple television screen would be adapted into computers and handheld communication devices. He didn’t know the term “social media” and Facebook was something not even dreamed of in Buck Rogers cartoons. And yet his lessons remain relevant for everyone who communicates online today. In fact, with problems such as cyber bullying and email etiquette, we need Carnegie’s help more than ever. Dale Carnegie and Associates, Inc. has re-imagined Carnegie’s lasting lessons for this difficult digital age, reframing Carnegie’s insights about communication, self-expression, and leadership. This book is a must-have guide for anyone who wants to find success on Facebook, Linked-In, Twitter, and any social media format today and in the future.
©2011 Dale Carnegie & Associates, Inc. (P)2011 Simon & Schuster, Inc. All rights reserved.
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Customer Reviews

Most Helpful

By Klokfixr on 04-04-12

As titled, it brings the orig. to the digital age.

Having read the original how to win friends, I noticed several of the exact same stories and lessons from the original text. Still they are certainly adequate stories that are appropriate for the lessons being taught. Well written and informative. But the main theme i got is if you wouldn't say it to your mom, don't post it on the net or in any social media. The original text seemed to have more "meat and potatoes" contained within the pages. This one seems to focus on what to post and not to post in social media. If you only read one of the two books, digital age or the original title, Id suggest reading the original. When the original text focuses on appropriate "snail mail" etiquette, the new version bears the same message substituting various "social media" for "letter" If you can make that mental substitution, just read the original text and you can get 90-95% of the New version's material from the original and maybe 20% more material that was cut for the digital edition.

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198 of 203 people found this review helpful

By BP on 01-19-13

Stick with the Original

Carnegie's original How to Win Friends and Influence people is one of the best books ever written. This book is just ok and really does not provide any significant insight that the original doesn't provide.

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64 of 68 people found this review helpful

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By Hugh Nott-bower on 04-13-13

Read it or listen to it in the car! But do it!

This is more than a book, or audio track, it's a must for all serious business people, students of life, and self promotors. This 'book' is witty fast moving, concise and stuffed full of information to make your eyes water in delight. You will never be short of conversational ditties, or dinner over which to express your new found knowledge. Simply a great 'read', and listen. For those who missed the internet revolution or even the original book, here is a superb look into and out of an industry of promotion and the use of the new power of communication to get yourself heard, understood and listened to. Like 'Meetings with Remarkable Men' by Gurdjieff this book really is inspiring get it now, and enjoy.. you will!.

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3 of 3 people found this review helpful

By Sir Spendalot on 04-10-17

Worth the listen

Definitely one of the best versions taking into account today's digital challenges, modern day working styles and contestant evolving way of doing business. It is much more of a challenge today to inspire, influence and get the right motivational reactions from people around you. This will certainly open your eyes to practical things you can do today to impact your career and business tomorrow

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2 of 2 people found this review helpful

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By Charles on 09-17-15

Revamped version falls short of the orginal<br />

Although containing several of the old anecdotes from the original and providing a new spin on making friends and influencing people in today's digital world, the book lacks the charm of the first and focuses heavily on managerial and employer skills, as oppose to employee/everyday life skills. Greater focus on the core skillset of connecting the with real people and winning them over is needed.

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9 of 12 people found this review helpful

By Tim on 12-10-16

what a listen

this book is really awesome for todays times it helped me to understand the terminology and the situations that Dale Carnegie used in his 1930 book.
I've got the concept 2 lot better it from listening to the book

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1 of 1 people found this review helpful

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