Access a growing selection of included Audible Originals, audiobooks, and podcasts.
You will get an email reminder before your trial ends.
Audible Plus auto-renews for $7.95/mo after 30 days. Upgrade or cancel anytime.
Hardcore Inventing  By  cover art

Hardcore Inventing

By: Robert Yanover,Ellie Crowe
Narrated by: Erik Synnestvedt
Try for $0.00

$7.95 a month after 30 days. Cancel anytime.

Buy for $19.95

Buy for $19.95

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Editorial reviews

Ever had a great idea but weren't sure what to do with it? Hardcore Inventing: Invent, Protect, Promote, and Profit from Your Ideas is a perfect mentor text for any aspiring inventor. Using the IP3 strategy, Robert Yanover and Ellie Crowe lay out the path to innovation and fortune, even explaining complicated ideas like intellectual property protection. Erik Synnestvedt performs this useful manual with aplomb. Synnestvedt is perfect, his orderly narration brings clarity and levity to this this how-to essential.

Publisher's summary

Based on the author’s experience in the world of inventing and promotion, Hardcore Inventing offers the kind of advice you can only learn from experience: how to developing an idea into an invention, how to build a prototype for show, how to safeguard intellectual property, how to market both strategically and in “guerilla" mode, how find investors, and much more. And all of that is based on his IP 3 Tacitical Method which breaks everything down to Invent, Protect, Promote, and Profit.

©2009 Rob Yonover and Ellie Crowe (P)2013 Audible, Inc.

What listeners say about Hardcore Inventing

Average customer ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    68
  • 4 Stars
    35
  • 3 Stars
    18
  • 2 Stars
    1
  • 1 Stars
    2
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    62
  • 4 Stars
    22
  • 3 Stars
    9
  • 2 Stars
    3
  • 1 Stars
    1
Story
  • 4.5 out of 5 stars
  • 5 Stars
    55
  • 4 Stars
    25
  • 3 Stars
    14
  • 2 Stars
    2
  • 1 Stars
    1

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Best Invention/Patent/Business Book I’ve Read

Would you listen to Hardcore Inventing again? Why?

Yes, there is a lot of useful advice.

Any additional comments?

This book is well written and narrated. To write a book on the invention process, is quite difficult. I have found that most of the books in this genera over simplify and over generalize the process. The authors beautifully blend practical real life stories with concepts of invention, patenting, and bringing your invention to market. This not only motivates the reader but also helps the reader understand the lessons for success.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

4 people found this helpful

  • Overall
    3 out of 5 stars
  • Performance
    2 out of 5 stars
  • Story
    4 out of 5 stars

Alright Book, Decent Information, Bad Narration

This is a decent book that does a good job at summarizing a lot of different invention, business, and entrepreneurial skills. I wouldn’t describe it as all encompassing, but it’s better than most. The real downside with this audible version is that it is extremely hard to listen too. The narrator has a robotic, stochastic voice that I found to be irritating. It seemed like other reviews didn’t mind, so it may be a personal preference, but I feel like a text to speak computer software would have been more human like than this narrator. It almost felt like every sentence was read and recorded separately, then cut back together in editing. I wouldn’t listen to it again, but if you have no experience with early stage business strategy or when and why to patent or trade mark, this is a good place to start for foundation knowledge.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

2 people found this helpful

  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars

Useful with many excellent examples

I like this book. It was quite useful for me, since it containes excellent examples, with both positive and negative outcome.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

1 person found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

An outstanding book for inventors/founders

I thoroughly enjoyed this book. I’ve been studying the steps that many successful inventors take for over 15 years and I’ve licensed one of my ideas. However, I still have a lot to learn, and this book served as an excellent guide.

I particularly like all of the personal anecdotes from the author, like information about why one of his prototypes worked well and why another one didn’t. I also appreciate the many success stories from individuals who shared their experiences of licensing and venturing their products and ideas.

In my opinion, every inventor should add this to their must read list.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Great info

Learned some great things reading this book. A must read for ideas and best practices related to inventing and patenting, licensing, etc.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Awesome!

Awesome! Would like to hear more from good from beginning to the end, so would recommend 🤙🏼🤙🏼

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    2 out of 5 stars
  • Story
    5 out of 5 stars

Great book, bad narration

This book does a great job of giving useful tips on developing ideas, protecting them, and marketing them. It references many useful resources and I could really see how an inventor could use this to help them get their product to market. The author is witty, writes very well, and provides insight.

The narrator, however, made listening to it an absolute chore. I would have turned it off if I wasn't determined to hear the content of the book. The narrator has a robotic cadence devoid of any emotion. Every story or joke was told without any inflection or warmth, which ruined the intended effect of the author. Additionally, the narrator's robotic reading was worsened by the moaning or groaning of the last syllable of every sentence. He made the ending syllable of almost every sentence two or three syllables long. I had to keep stopping and switching to music just to make it through.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    1 out of 5 stars
  • Performance
    1 out of 5 stars
  • Story
    1 out of 5 stars

Awful

The narration and the story and not good. Don’t waste your time. You are welcome.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars

Great for beginners. . . but needs to be updated

A lot of really great information, however, it is outdated. I enjoyed the storyline and how he incorporates his own experiences with what inventors may experience on their own journey. A thoroughly enjoyable read.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

PRICELESS KNOWLEDGE.

A wealth of info pertaining inventions an patents.
Found more than what I expected.
Glad this book found me!

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!