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Publisher's Summary

Are you a high potential charting your course within your current organization, a leader trying to jump-start innovative thinking in your company? Or are you ready to do something new? Consider this simple yet powerful idea: disruptive companies and ideas upend markets by doing something truly different - they see a need, an empty space waiting to be filled, and they dare to create something for which a market may not yet exist.
An expert in driving innovation via personal disruption, Whitney Johnson will help you understand how the frameworks of disruptive innovation can apply to you: If you want to be successful in unexpected ways, follow your own disruptive path. Dare to innovate. Dream big dreams. Do something astonishing. Disrupt yourself.
In this audiobook you will learn how to apply these frameworks to building a business, a career - and you. We are living in an era of accelerating disruption - those who can manage the S-curve waves of learning and maxing out will have a competitive advantage. But this is a skill set that needs to be learned. Disrupt Yourself will help people cope with the unpredictability of disruption and use it to their competitive advantage.
©2015 Whitney Johnson (P)2015 Gildan Media LLC
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Critic Reviews

"Disrupt Yourself reads like a handbook for innovation: It shows the incredible value of recognizing what you are good at and finding unexpected ways to apply those strengths to the marketplace. The dramatic 'jumps' that Johnson encourages us to take truly form the basis of creativity and success." (Steve Wozniak, cofounder, Apple, Inc., and chief scientist, Primary Data)
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Customer Reviews

Most Helpful

By Kiimberly on 12-30-15

regurgitation from several know authors

This book wasn’t for you, but who do you think might enjoy it more?

people looking for change that read about 2 books a year

What could Whitney Johnson have done to make this a more enjoyable book for you?

unique idea

You didn’t love this book... but did it have any redeeming qualities?

absolutely a fantastic collection of great ideas from several known authors and if applied will change the curve you are on in this life. worth a read if you want a short book and want a change.

Any additional comments?

regurgitation from several know authors

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1 of 1 people found this review helpful


By sean m carney on 04-23-17

It's ok

Nothing new, but not a bad primer. The advantage of this book is that it's a fast read and gets one thinking about personal innovation.
But it's pretty generic and the narrator sounds computer generated.

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