Delivering more vehicles and creating more income only scratches the surface of Beyond the Walkaround. The "New Vision" takes sales consultants on a journey unlike any other. Create the ideal environment that allows for customer comfort and consultant confidence, the true key to success in all sales. Learn to counter, transition, and close like you never have before. Author Rob Hamilton takes us all on a fun trip through the realm of car sales. Go beyond the basics and uncover key skills and knowledge that will make you the best in the world at what you do. It's here for anyone wishing to dive into this interesting and exciting career. Learn about overcoming and countering any and all concerns and objections. Whether these relate to price, payment, trade-in, or anything else, you will be prepared. Learn how to put all of your new-found skills together to close and deliver more units while holding more profit. Discover the value of proper follow-up and how to see past the first customer to a future of many. If you are new to the business, have been in a long time, or are struggling a bit, buy this book. You cannot be without it.
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must read for industry people
- JTP SWI