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Nintendo has continually set the standard for video game innovation in America, starting in 1981 with a plucky hero who jumped over barrels to save a girl from an ape.
The saga of Mario, the portly plumber who became the most successful franchise in the history of gaming, has plot twists worthy of a video game. Jeff Ryan shares the story of how this quintessentially Japanese company found success in the American market. Lawsuits, Hollywood, die-hard fans, and face-offs with Sony and Microsoft are all part of the drama. Find out about: Mario’s eccentric yet brilliant creator, Shigeru Miyamoto, who was tapped for the job because he was considered expendable; Minoru Arakawa, the son-in-law of Nintendo’s imperious president, who bumbled his way to success; and the unexpected approach that allowed Nintendo to reinvent itself as the gaming system for the nongamer, especially now with the Wii.
Even those who can’t tell a Koopa from a Goomba will find this a fascinating story of striving, comeuppance, and redemption.
Customer ReviewsMost Helpful
By brenty on 07-20-13
Wow! What a great read!
Don't get me wrong, I love my nonfiction, documentarian fare when it comes to reading; but when it comes to books of this type, I am accustomed to informative rather than entertaining.
I finished this book in under 24 hours (where typically I take days or weeks). It was just that interesting and fun(!) to listen to!
To be sure, it contains a few (minor) factual errors, and the narrator occasionally produces a cringeworthy pronunciation...but if you have any interest in Nintendo, Mario, or the history of videogames in general, read this well-researched, well-written book. You won't be sorry.
13 of 13 people found this review helpful
By Rafael on 03-11-13
It's a Mario!!!
What did you like best about this story?
I bought this book in search of nostalgia, and I wasn't disappointed.
Have you listened to any of Ray Porter’s other performances before? How does this one compare?
I think Ray Porter could read the back of a shampoo bottle and make it riveting.
8 of 8 people found this review helpful