Online Marketing 101

  • by R .L. Adams
  • Narrated by Dave Clark
  • 3 hrs and 6 mins
  • Unabridged Audiobook

Publisher's Summary

Whether you just launched a business on the Web or you're thinking of doing so, understanding what it takes to market that business is more important now than ever. In this second installment in the Online Marketing Series, I go through some of the important fundamental principles and strategies involved with organically marketing your business on the Web today for free.
Look, we all know that marketing a business in today's competitive Web environment is difficult. It requires weaving together several complex skills from search engine optimization to social media marketing and beyond. But, if you don't have a foundational understanding of these skills, then driving traffic to your site is going to be incredibly difficult.
This book not only touches on the fundamentals involved with marketing online on a shoestring budget, but it also calls forward the five underlying principles in online marketing. Without understanding and implementing these principles, in today's Web 3.0 environment, you could be caught spinning your wheels and getting nowhere fast.
Here's what we cover in this online marketing book:

The 5 Pillars to Online Marketing
The Fundamentals of SEO
Keyword Research Basics
25 Linking Strategies
The Role Authority Sites Play in Marketing
How to Create Link-Bait
Basic Content Marketing Strategies
45 Important Authority Sites for Marketing on the Web
... and more
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Customer Reviews

Most Helpful

a valuable tool for self marketers

I listened to this book twice to make sure I was able to hear each bullet point. This book should be considered as a valuable piece of information. for any self marketing person this book provides information to keep you up to date with the leading search engines.
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- Bill


This book was pretty helpful. It some really good info about SEO and how to increase your page ranking and get lots more organic traffic. I didn't know about these tips before reading this which is a pretty big sell for me since I do lots of research and lots of these kinds of books are repeat info.

I think it was worth the time and money. If recommend it if you're trying to get more traffic, or build your audience, fairly quickly (not instantly or over night) and you can't (or don't want to) spend lots of money to do it.
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- Lynne

Book Details

  • Release Date: 06-18-2014
  • Publisher: R.L. Adams