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Publisher's Summary

If the conscious mind—the part you consider to be you—is just the tip of the iceberg, what is the rest doing?
In this sparkling and provocative new book, the renowned neuroscientist David Eagleman navigates the depths of the subconscious brain to illuminate surprising mysteries: Why can your foot move halfway to the brake pedal before you become consciously aware of danger ahead? Why do you hear your name being mentioned in a conversation that you didn’t think you were listening to? What do Ulysses and the credit crunch have in common? Why did Thomas Edison electrocute an elephant in 1916? Why are people whose names begin with J more likely to marry other people whose names begin with J? Why is it so difficult to keep a secret? And how is it possible to get angry at yourself—who, exactly, is mad at whom?
Taking in brain damage, plane spotting, dating, drugs, beauty, infidelity, synesthesia, criminal law, artificial intelligence, and visual illusions, Incognito is a thrilling subsurface exploration of the mind and all its contradictions.
©2011 David Eagleman (P)2011 Random House
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Critic Reviews

"Eagleman has a talent for testing the untestable, for taking seemingly sophomoric notions and using them to nail down the slippery stuff of consciousness.” (The New Yorker)
“Your mind is an elaborate trick, and mastermind David Eagleman explains how the trick works with great lucidity and amazement. Your mind will thank you.” (Wired magazine)
“A fun read by a smart person for smart people.… it will attract a new generation to ponder their inner workings.” (New Scientist)
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Customer Reviews

Most Helpful

By Douglas on 10-30-13

Interesting Take....

on the unconscious and the brain. But do be aware this is something of a beginner's book on the brain. After having just read Schwartz's The Brain and The Mind and several other deeper books on brain function and being a long time student of neurology, I found this book something of a step down. It is a good book and well written, but it is best taken early in one's reading in this subject. (I almost never comment on readers, but this growing habit of writers reading their own books needs to end. Eastman puts UNdo INflection on NEarly EVery WORd, and his awkward enthusiasm detracts somewhat from a book already not the deepest in content.)

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24 of 25 people found this review helpful


By Laura on 06-26-11

Changed the way I think about how I think...

This was a great listen; interesting and informative with a great pace/flow. I wouldn't call this book heavy, and yet there are ideas and truths contained in this book that have permanently altered the way I think about what makes a person who they are. Also, a lot of interesting concepts are presented here on the nature of reality, perception, free will - definitely gave me a lot to think about on my long commutes.

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16 of 17 people found this review helpful

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