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Publisher's Summary

Most of us recognize that climate change is real, and yet we do nothing to stop it. What is this psychological mechanism that allows us to know something is true but act as if it is not? George Marshall's search for the answers brings him face to face with Nobel Prize-winning psychologists and the activists of the Texas Tea Party; the world's leading climate scientists and the people who denounce them; liberal environmentalists and conservative evangelicals. What he discovered is that our values, assumptions, and prejudices can take on lives of their own, gaining authority as they are shared, dividing people in their wake.
With engaging stories and drawing on years of his own research, Marshall argues that the answers do not lie in the things that make us different and drive us apart, but rather in what we all share: how our human brains are wired - our evolutionary origins, our perceptions of threats, our cognitive blind spots, our love of storytelling, our fear of death, and our deepest instincts to defend our family and tribe. Once we understand what excites, threatens, and motivates us, we can rethink and reimagine climate change, for it is not an impossible problem. Rather, it is one we can halt if we can make it our common purpose and common ground. Silence and inaction are the most persuasive of narratives, so we need to change the story. In the end, Don't Even Think About It is both about climate change and about the qualities that make us human and how we can grow as we deal with the greatest challenge we have ever faced.
©2014 George Marshall (P)2014 Audible Inc.
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Customer Reviews

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By Eric L, Montreal on 04-08-15

Extremely creative and thought-provoking

This is not your typical book about climate change. It is about how our psychological, cognitive and social nature as human beings deals and can deal with a phenomenon such as climate change. A very useful complement to Naomi Klein's This changes everything. The narration is intelligent and engaging.

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4 of 4 people found this review helpful


By Ross on 03-20-17

Long overdue

I've been following this area of thinking for a while and not till now have I come across such an insightful perspective that looks at this issue from angles and gets at the nub of it. Well done and I hope those in policy get exposed to it.

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1 of 1 people found this review helpful

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Customer Reviews

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By CasualFriday on 07-07-17

Great book.

Very good book which is required reading for all but I did find the narrator hard to listen to so I would have prepared to perhaps have read this book and not listened to it.

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By Viivi on 09-06-16

Extremely interesting and well narrated

The narration was excellent and very engaging and the book itself was interesting and well written.

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Customer Reviews

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By Kindle Customer on 08-31-17

Eye opening

An extremely interesting book about the thought processes behind environmental and social action. Would highly recommend.

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By Linda M. Cockburn on 04-17-17

Exceptionally written and researched.

Overwhelming the ways we can refute climate change. But written with humour and ultimately providing ways to navigate the rocky human psyche.

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