• by Beau Lotto
  • Narrated by Beau Lotto
  • 8 hrs and 23 mins
  • Unabridged Audiobook

Publisher's Summary

Perception is the foundation of human experience, but few of us understand how our own perception works. By revealing the startling truths about the brain and perception, Beau Lotto shows that the next big innovation is not a new technology: it is a new way of seeing.
In his first major book, Beau Lotto draws on over a decade of pioneering research to show how our brains play tricks on us. With an innovative combination of case studies and optical and perception illusion exercises, Deviate will revolutionise the way you see the world.
With this new understanding of how the brain works and its perceptive trickery, we can apply these insights to every aspect of life and work. Deviate is not just an engaging look into the neuroscience of thought, behaviour and creativity; it is a call to action, enlisting listeners in their own journeys of self-discovery.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.


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Customer Reviews

Most Helpful

Eye opening

Explained many things well beyond what knowledge can explain. Indeed I knew a lot of the information even experiments described here, however Lotto put that knowledge in an understandable framework. Loved chapter 9 and the role of conflict. Also his way of looking into creativity at companies was quite interesting. I recommend this book to both Neuroscientists and everyone curious about their own curiosity!
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Book Details

  • Release Date: 04-27-2017
  • Publisher: Orion