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The authors write of weight loss from an economist point of view. I found this approach to be uninspired and superficial. They uncover nothing new and rehash mainly things that have been said over and over. If you are going to do a book like this, there has to be something new and insightful -- that did not occur in this book. I give this book a hard pass.
I just finished the book but started it over a week ago. Since I started the book I have begun to do the diet and have already lost 4.5 lbs. Their advice about feasting with fasting is awesome and really works well. As a businessman I really appreciate the comparison to money as it makes it so I understand it. Overall if you want a way to lose weight while not buying into those fad diets and without making you feel miserable and still getting to feast, then this is the book for you. Thank you guys!