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Publisher's Summary

In The Crowd: A Study of the Popular Mind, social theorist Gustave Le Bon gives historical insight into the political thinking of his era while offering timeless social commentary. Le Bon challenges the listener to contemplate how individual ideas change - often to a destructive end - when employed in a setting of groupthink. As technology and communications innovations make group formation easy and accessible for better or for worse, this book's message is certainly one that will not be lost in the crowd.
Public Domain (P)2017 BN Publishing
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Customer Reviews

Most Helpful

By Anahita Mirtabatabaei on 10-05-17

Not much content

This book is rather a repetition of well known concepts with different wording. For example this concept "a crowd's dynamic is different from individual's dynamic" was repeated at least six times in the first one or two chapters.

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By Cedrick on 06-16-17

Definitely going to listen again very soon.

I think I'm going to buy a physical copy of this book as well. I learned so much.

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