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Excellent research methodology make the premise of this book very credible, but, by virtue of that fact, it is heavy on statistics and economic theory. It isn't a "casual" listen, but if you can stay focused, it makes a very good argument for an alternative to the madness of unwanted Christmas gifts.
7 of 9 people found this review helpful
Despite the catchy title and interesting premise, I found my mind drifting after the first 20 minutes of this book. It is clearly trying to capitalize on the success of "Freakonomics" but unfortunately does not engage a reader with no economic background. While "Freakonomics" strives to make economics weird and interesting to the common man, this book feels like it was written for people interested in the finer technical points of economics. There were times when it felt distinctly textbook-y. So 2 stars for effort.