The first edition of Bank 2.0 - number one on Amazon's best-seller list for banking and finance in the US, UK, Germany, France, and Japan for over 18 months - took the financial world by storm and became synonymous with disruptive customer behavior, technology shift, and new banking models.
In Bank 3.0, Brett King brings the story up to date with the latest trends redefining financial services and payments - from the global scramble for dominance of the mobile wallet and the expectations created by tablet computing to the operationalizing of the cloud, the explosion of social media, and the rise of the de-banked consumer, who doesn't need a bank at all.
Bank 3.0 shows that the gap between customers and financial services players is rapidly widening, leaving massive opportunities for new, non-bank competitors to totally disrupt the industry.
Please note: This audiobook is in Russian.
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Too much propaganda too little fact base