A first-time account of the East India Company from the perspective of Indian business history....
For over 200 years, the East India Company was the largest and most powerful mercantile firm in Britain and Asia. Set up to procure Asian goods for British consumers, the Company's business network spanned Persia, India, China, Indonesia, and North America. In the late 1700s, its career took a dramatic turn as the Company lost ground as a trading firm, but founded an empire in India. Why did a merchant firm end up being an empire builder? Why did politics mesh so closely with the conduct of business in this time?
This new account of the East India Company answers these questions by taking a fresh look at the world of Indian business. The story fits together many pieces of a vast jigsaw puzzle, and shows how trading in India changed the Company and how the Company changed Indian business.
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Super overview of the East India Company
- Dr. Brian L. Carpenter
A novel approach to a complex subject
There were two thinks I especially appreciated about this book, which I read (or listened to) in preparation for a trip to Chennai and Kolkata. First, this is one of the few histories of India where the narrator pronounces the Indian words correctly. Mispronunciation can be very irritating over the course of an audio book; Mr. Adam's care to pronounce both north and south Indian city names correctly makes the book much more pleasurable. Second, Mr. Roy's approach, focusing on the economics that led to the Raj provide a context from which you can understand the roots of European involvement in India, but also sheds a new light on ones understanding of the Raj and Independence.
The description of the Clive campaign at Plassey.
- N. S. Desai