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This is basically a self-help book with most of the defects of the genre. The author ecstatically supports his premise, and presents lots of evidence to support his ideas, but never rigorously tests his ideas. There are quite a few very good common sense ideas and the ideas all seem plausible, particularly with the short term evidence presented.
There are a bunch of very short term experiments described (like moving chocolate milk to the back of the school milk case which results in lower chocolate milk sales). Perhaps, but my experience of teens is once they re-find the chocolate milk, they will quickly return to their previous behavior. I don’t recall any long term controlled studies of the ideas presented. After finishing the book I tried to find long term studies online, but found promo-videos and other descriptions of the same short term studies.
The author repeatedly discusses things that thin people do differently than fat people (like sitting far from the buffet and not facing the buffet), then strongly implies that people who do the things thin people do will become thin people. While there are some key areas where this is clearly true (like calorie intake and exercise) I am dubious sitting facing away from the buffet will really reduce weight in the long term.
After finishing the book, I began wondering if the ideas presented there would work for alcoholics as well as foodoholics. Would hiding your vodka in the hall closet, or sitting not facing the bar, or making sure all the alcohol is out of sight, or using a smaller basket when buying booze, or giving enticing names to non-alcoholic drinks, or using small glasses, or hiding the hard stuff in a drawer, really deal with a drinking issue? I have dealt with several alcoholics and they committed to just about every one of these ideas, and guess what, THEY WORKED! For a few days. In the long run they didn’t work. What did work? Either the tough personal decision to stop drinking or committing to getting help. I was quite dubious these kinds of changes without the tough personal decision part would be successful in weight loss.
There is a PDF associated with the book with some pictures illustrating some of the books points and several assessment test.
There are some good ideas like keep foods that are good for you prepped and convenient, but this actually takes a substantial commitment to buying the healthy food, prepping the healthy food, and eating the healthy food before it goes bad. That is basically was we used to call healthy eating.
12 of 13 people found this review helpful
This sort of book isn't usually my cup of tea, but my wife told me to read it. I was very impressed by the substance of this book, and the fascinating research behind it.
I'm giving it a very high rating because, though the book has some flaws, it's contents should be read by everyone.
2 of 2 people found this review helpful