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Publisher's Summary

Written in a personable and homespun style, You, Inc. offers doses of humor and pithy knowledge to anyone who wants to thrive in the increasingly competitive business world.What veteran sales and marketing experts Harry and Christine Beckwith understand is that, to succeed in life, the most important thing you need to be able to sell is you - whether it's in a job interview, a social gathering, or during a business negotiation. The Beckwiths provide a treasure trove of insights and tips to help you present yourself credibly, confidently, and comfortably.
©2007 Harry Beckwith and Christine Clifford. Recorded by arrangement with Warner Books. All rights reserved.; (P)2007 HighBridge Company
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Customer Reviews

Most Helpful

By Rudy F. Ochoa on 06-26-07

worthy

short little blips of wisdom that challenge you to be the ball. helped me with presentations, preperation, and closing

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7 of 8 people found this review helpful


By Josh on 06-01-08

For avid business book readers this one is a pass

I found this book to be little more than a series of suggestions that I could have heard from any one of my peers. Very little seemed to be from hard research and much came across as common sense. If you only read one business book a year then you may find this broad approach of suggestions valuable. However if you, like me, listen to several business books a year then this one comes across as amateurish and does not drill deep enough into any one subject to provide the depth you are likely after.

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9 of 11 people found this review helpful

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