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Publisher's Summary

Sixteen start-up strategies for entrepreneurs
What is a self-made man or woman? Ever thought about it? Success is not a straight-line deal. There is no A-to-Z path, and there are no magic beans that will carry you upward overnight. Have you ever wondered how to start, scale up, build teams, and flourish in an uncontested market? I can tell you. I did it.
In 1992, I landed in Estonia with $400 in my pocket. There, I discovered a truth that changed my life and the way I conducted business: You can make a lot of money as an entrepreneur by moving decisively in blue-sky markets - markets where you face very little competition and the tide can carry you to riches.
Over the next decade and a half, I built a portfolio of businesses worth $200 million. Now, I want to share the paths that led me to success, passing on my knowledge to you. In Why Sell Tacos in Africa? I explain 16 principles that allowed me to drive such tremendous growth. May you, too, find a blue-market and watch your business soar.
©2016 Paul Oberschneider (P)2016 Paul Oberschneider
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Customer Reviews

Most Helpful
5 out of 5 stars
By Remwes, LLC on 10-22-17

Outstanding book

Doing the same thing over and over and expecting different results is the definition of insanity.
Countless people go to work every day in jobs they do not like and dream of their lives being better.
One way to achieve different results in one’s life is to be an entrepreneur; however the path of an entrepreneur is not easy. It is full of difficulties, uncertainties, struggles and challenges.
This book is a wonderful map with which to chart your course if you so choose to sail the challenging sea of an entrepreneur.
This book will make you ponder, think and reflect upon what you have set out to do but above all it will help you understand your undertaking and what you need to do. I highly recommend this book for anyone who is even remotely thinking of possibly changing their own life course to pursue that of an entrepreneur.

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5 out of 5 stars
By Amazon Customer on 09-14-17


This is my first time using audible and I have to say, I started with the right book. This book gives you the hard truth along with an ocean of advice. It doesn't promise fairytales or get rich quick schemes. He's uses his own experience to advice which I believe is the best form of advise for anyone, especially for young entrepreneurs, and more importantly he has made the millions. Stop reading this and get this books ASAP.

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Customer Reviews

Most Helpful
5 out of 5 stars
By William on 11-26-16

Impactful & Inspiring

Would you listen to Why Sell Tacos in Africa? again? Why?

Great story of how Paul build his business & wealth from literally nothing. A great inspiration for seeking out opportunity where others cant.

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1 of 1 people found this review helpful

4 out of 5 stars
By Sam Allen on 01-26-18

Some solid business wisdom

Some goof business tips for budding entrepreneurs and people looking to start out as self employed.

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