Three Simple Steps

  • by Trevor Blake
  • Narrated by Matthew Dudley
  • 7 hrs and 32 mins
  • Unabridged Audiobook

Publisher's Summary

How many self-help books are written by authors whose biggest success is selling self-help books? Three Simple Steps is different.
Despite stock market crashes, dot-com busts, and the specter of recession, the author started a virtual company from home, using a few thousand dollars of his savings. A few years later, without ever hiring an employee or leaving his home office, he sold it for more than $100 million. As the economy slipped into another free fall, he did this again with a company in a different field. He accomplished this through no particular genius. Rather, he studied the habits of the many successful men and women who preceded him, and developed three simple rules that, if followed diligently, virtually ensure success. Using them first to escape poverty, then to achieve a life of adventures, he finally turned them toward financial independence.
Written in a straightforward and no-nonsense style, Three Simple Steps shows you how to take back control of your destiny and reshape your mind for increased creativity, serenity and achievement. While building on the wisdom of great thinkers and accomplished individuals from East and West, Three Simple Steps isn't a new age text or guide to esoteric fulfillment. Rather, it's a practical guide to real-life achievement by a pragmatic businessman who attributes his incredible successes to these very simple ideas. Three Simple Steps is a must-listen guide for everyone who wants to achieve more, live better and be happier.


What the Critics Say

" inspirational and thought-provoking read..." (Publishers Weekly)
“I've read dozens of personal fixer-upper tomes by business gurus and New Age self-helpers, but this one is different in one important way: Blake actually followed his own three simple steps to get to where he is today - a happily married multimillionaire businessman and philanthropist. Finally, a self-help author who's done more than write self-help books!”(
"Offers sound advice and clear steps that could be applied to one’s own life." (Lani Relucio,


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Customer Reviews

Most Helpful

Consciousness ("Mentality") is the key

The three simple steps revolve around the ways you can consciously use your mind (or "mentality" as Blake calls it):

1. Focus only on what you want, not on what you do not want. Filter out negative conversation, people and media. Cultivate internal views of scenes and conditions you enjoy, love and wish to have more of.

2. Set aside quiet time each day. Quiet is the ground of potentiality.

3. Develop *intention* to attract your desired results and circumstances. Not a goal; a goal is inherently separate from us and has doubt attached. Intention -- or as Blake also puts it, a state of knowing -- is part of us and does not include doubt. Intention brings itself into being.

The book includes inspiring stories, including the one at the beginning that I will refrain from spoiling by not revealing the surprise ending. He relates being bullied as an English boy growing up in poverty in Wales (with some truly harrowing anecdotes), and how he overcame trauma by learning about and following the examples of others from oppressed backgrounds who discovered secrets to phenomenal success.

A modern take on some age-old ideas, the "Three Simple Steps" are refreshingly straightforward, but there is also nuance to this book. Blake encourages us to pay close attention to our internal and external experience, and to become the selectors of the circumstances and lives we want.

The voice performance is adequate, although to hear Britishisms read in an American accent is a little odd at times. Overall there is nothing negative to say about Dudley's narration; it is easy to listen to without sending the listener to sleep.

Recommended for those who wish to set their lives on an upward trajectory.
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- Rob Joseph

Some shaky logic

Any additional comments?

I really liked this book at first. It definitely started with a little more of a spiritual perspective than I was expecting (positive thinking and filtering out negativity from others and the media to steer your mentality in a positive direction) but it wasn't too out there.... at first. As the book progressed however, things really took a turn. At one point the author uses the theory of relativity to explain why all thoughts "must" become reality and he uses the actual mathematical formula E=mC^2 as proof where mass (things) = energy (thoughts) divided by the speed of light in a vacuum (nothingness) squared. A bit of a stretch to say the least. Later, he very casually walks through a story in which a dead person explains how unhappy he was in life to his parents via a spiritual medium. The thing I found most off-putting about that part was how matter-of-fact the story was presented as evidence to support the major conclusions of the book. And then there is the "quiet time" ritual which is obviously exactly the same thing as meditation, although the author basically bends over backwards not to call it that. At another point, the author suggests that a friend of his didn't get the job she really wanted because she told other people that she wanted it and their positive thoughts about her getting the job interfered with her own communication to the universe, preventing the universe from turning her specific thoughts into reality. For a book framed under the pretense that self-help gurus are a dime-a-dozen and usually offer little practical advice, I found it ironic how much of this book was the most guru laden material I have ever encountered.

Overall, I think there are a few takeaways from this book that will serve me well. It's an easy listen with lots of good story-telling, which I enjoyed. If you are able to let a few shaky conclusions about thoughts vs reality slide, you will probably enjoy this book. If you're someone who thinks critically about the information being presented, you might take issue with some of the ideas presented and you will probably struggle, as I did, with the repeated advice of the author not to worry about how it all works, just trust that it will.

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- Nick

Book Details

  • Release Date: 02-14-2013
  • Publisher: Audible Studios