The Winner's Brain

8 Strategies Great Minds Use to Achieve Success

By: Jeff Brown, Mark Fenske, Liz Neporent

Narrated by: Don Hagen

Length: 6 hrs and 8 mins

Publisher's summary

Developed by two Harvard brain experts, here is a scientific, accessible approach to achieving success by retraining your brain to win.

Ever wonder why some people seem blessed with success? In fact, everyone is capable of winning in life - you just need to develop the right brain for it.

In The Winner's Brain, Drs. Jeff Brown and Mark Fenske use cutting-edge neuroscience to identify the secrets of those who succeed no matter what - and demonstrate how little it has to do with IQ or upbringing. Through simple everyday practices, Brown and Fenske explain how to unlock the brain's hidden potential by establishing:

• Balance: Make emotions work in your favor
• Bounce: Create a failure-resistant brain
• Opportunity Radar: Spot hot prospects previously hidden by problems
• Focus Laser: Lock into what's important
• Effort Accelerator: Cultivate the drive to win

Along the way, they introduce you to dozens of interesting people who possess "win factors" (like the inventor of Whac-A-Mole) and share surprising information (like why you should never take a test while wearing red). The Winner's Brain will not only give you an edge - it'll motivate you to pursue your personal and professional dreams.

©2010 Jeff Brown (P)2010 Gildan

Great book. Excellent, inspirational.

I really enjoyed this book especially the tips and suggestions found in it to improve our own brain. I highly recommend it

Makes What You DO Concise!

If you could sum up The Winner's Brain in three words, what would they be?

Clearly Explains Brains

What was one of the most memorable moments of The Winner's Brain?

I realized that all of these practices if followed one a time could work!

What about Don Hagen’s performance did you like?

He makes the material come alive.

If you were to make a film of this book, what would be the tag line be?

Brains Made not Inherited.

Any additional comments?

Practice does Work Your Brain to WIN!

A Decent Intro to Neuroscience and Success

This book is simple and entertaining. I had the pleasure of taking a class with Mark Fenske at the University of Guelph. Knowing him, he certainly ensured that the information in this book was selected carefully. It is a no nonsense and no fluff book that states what you should and shouldn't expect your brain to do in terms of guiding your own personal definition of success. It's worth a listen.

A Life Changing Audio

This is one of those audio books that you can't put down. It's expertly written and filled with great strategies that can change your life. I loved the interviews with people like Whoopi Goldberg, BB King, and other wide ranging, engaging personalities. People are not defined as winners because of monetary or athletic success. The science behind the program, combining psychology with neuroscience spelled out in practical and accessible language, makes it possible for anyone to learn to use the remarkable power of our brains and achieve success in life.

Fantastic information

Wow, what a great book! The information about the studies and parts of the brain are presented in an easy to understand manner. I especially enjoy the chapter on resilience. I agreed with the previous reviewer. The book would have been even better if it was narrated by a different narrator. I had to rewind several time to make sure I didn't miss anything because of the narrator's monotone. The same narrator also narrated The Green Mile by Stephen King, another book with an amazing plot but I couldn't finish because of the narration! :(

A must for those interested in peak performance

This was a great book. Fantastic information that really strung together a number of concepts for me.
Helps tie some of the more esoteric concepts on self awareness with the science of how the different hemispheres of the brain work in more self aware individuals.
Love it am listening to it a second and will listen to it a third time.

Great to Learn to

i enjoyed this book very much. I learned new things not terribly hard to apply with a little discipline.

brain structure vs winning strategy

A good illustration how brain reacts in physical and psychologically and how winner uses it

Remarkable book

I love audiobooks but this is the very first book that I could not put down because it was so fascinating. Anybody who has aspirations to success an believes in neuroplasticity will benefit from the numerous, and easy to implement exercises to improve you brain and attain success

Great!

Very great book. It is very informative. Will read it many times. I really enjoyed it. It's a must read.