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I really did not care much for this book. Let me preface that by saying that Ms. Hunt does make a lot of good points and she covers a lot of ground. Here are my reservations: (1) there really is not much new here. Most of the content is covered in other books (David Meerman Scott, Seth Godin, for example); (2) the book really could have used a good editing: It could easily be 30% shorter. I found it very repetitive; (3) I really found the book preachy; Ms. Hunt espouses many extreme left coast views and, to me anyway, goes over the line about getting in your face about it (the word count for "community" is off the charts). The following is a minor point, but the narrator (who has a pleasant enough voice), has an annoying habit of very loudly inhaling to get a breath. After 30 minutes, it becomes really noticeable.
4 of 5 people found this review helpful
I never heard of this author before but don't let that or the title of this book throw you off. This book is contemporary and helped make sense of all of the noise known as Social Networking. Tara gives in depth history of the progression of the internet community. Not only did I buy this audio book but after listening I purchased the book as well. If you are looking to get ahead in your business and perhaps have tried a few things but haven't been successful this book will explain why. This is NOT a how to book but there is a ton of information to get you started. Don't hesitate click "Buy Now" and finally get started.
2 of 3 people found this review helpful