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Customer ReviewsMost Helpful
By Hala on 01-17-15
Good Strategic Management= Achieving Goals
Would you recommend this audiobook to a friend? If so, why?
Yes, I would. The Author introduces Strategic Management and some issues attached to it in interesting way and deep at the same time that can attract scholars, workers at the business field and those are simply curious about knowing about the concept, its meaning, importance, value and how strategic management plans are formed..
Which character – as performed by Mayr Berry – was your favorite?
The first female CEO of Avon, Andrea Jung that was represented as a case study to explain how CEOs form effective strategic management plan. I also liked how she modernized the vision statements of Avon as a big company in the beauty industry, especially after knowing from several examples the author presented, how important are those statements for inspiring the consumers outside and the company's performers inside.
Was this a book you wanted to listen to all in one sitting?
Yes! Actually I was planning to split it on two times but it attracted me and I kept listening till the end.
Any additional comments?
The bonus track for relaxation is amazing. For me the best sentences are;My ethical strategic planning contributes positive energy to the world.I'm passionate about my work and our ethical strategic planning process. No doubt they provide the employer and the employee with positive image so we, employers or employees, can seek achieving that image on the ground.