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I was astonished; this book offered very little in the way of useful insights. Basically, it looks like the authors sent each CEO a questionaire, the PR dept filled out the form, included their marketing materials from the website, sent it back and the authors organized the book into short, snappy chapters intended to proffer transformational insights.
As you can tell, I do not recommend this book, UNLESS you have never read a business book and this is the first one, then you might like it. I recommend Good to Great, Execution, The Innovator's Dilemma, Built to Last or Seven Habits of Highly Effective People instead.
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