The Secrets of Closing the Sale

  • by Zig Ziglar, Tom Ziglar
  • Narrated by Zig Ziglar, Tom Ziglar
  • 17 hrs and 1 mins
  • Speech

Publisher's Summary

Zig shares tips and techniques from his vast wealth of sales experience. His insights will prove to you over and over why this is the definitive how-to sales program. This powerful series of 12 timeless sales sessions will help you close more sales today as you build a career for tomorrow!
Whether you're a seasoned sales veteran or just now beginning your first sales position, Secrets of Closing the Sale provides you with practical advice and effective questioning techniques that you can use to transform prospects into clients. Learn step by step over 100 specific closes and over 700 questions that lead the prospect to the decision table.
In this newly updated recording, not only will you get to hear timeless lessons on closing the sale from Zig Ziglar that have helped hundreds of thousands of salespeople for more than a generation, but you will hear Zig's son, Tom Ziglar, discuss how these ideas are even more relevant in 2015. Tom is the president of Ziglar Training Corporation, the author of the newly released book Live to Win, and a successful platform speaker in his own right.
You'll learn:

The ABCs of closing
Professional persuasion and common sense selling
Buyer-based closing techniques
Voice training for effective presentations
Honesty and empathy for sales success...the basics
Empathy, sympathy and self-image in selling
Using word pictures to sell
Objections: a salesman's best friend
Asking questions to close the sale...the basics
Positive projection for closing more sales
And much more!

Plus a bonus recording: how to use emotional logic in the selling process to increase your closing ratio.


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Customer Reviews

Most Helpful

Zig Ziglar debunks all the myths holding you back from closing the sale

Are you a sales person who is passionate about your product or service, can present it professionally but struggles to turn each presentation into a sale? You're just like me! Zig Ziglar gives over 100 secrets in this book. The biggest takeaway I had was understanding that sales is really about helping others get what they want and need. This book helped me understand who to sell my values so I don't feel or appear pushy. The stories Zig tells are approachable so anyone in any field would understand. If you're in sales (and Zig says we are ALL in sales) this book is a must have in your toolkit. Timeless
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- Stephanie Earleywine


I've been a technical by the boos salesman. After reading this book I'm a professional very human inspired salesman.

It changed my view.
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- Daniel

Book Details

  • Release Date: 12-22-2015
  • Publisher: Gildan Seminars