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This is a NO BULL book for those that are involved in complex sales. It guides you through the process that you may know already but with the subtle differences on how to approach each step with a mindset and phrases that can make a difference. I liked the "Getting to the point" attitude from James and the summaries made along the way. Well done.
2 of 2 people found this review helpful
takes a while to get to the main points. but on reflection the lead in chapters do help. very effective close. I have put into practice already. I expect it to give me a huuuge return on investment. if your in sales or consultative selling. it's worth the money.
1 of 3 people found this review helpful