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If you could sum up The Opening Playbook in three words, what would they be?
Concise, instructive, and entertaining
What was one of the most memorable moments of The Opening Playbook?
Learning to sell without selling by connecting with content.
What does A. T. Chandler bring to the story that you wouldn’t experience if you just read the book?
Chandler does a nice job of narrating the book. At the beginning, he sounded somewhat like a television game show announcer, but once the book got underway, he seemed to settle into the characters and add some life to their stories.
Did you have an extreme reaction to this book? Did it make you laugh or cry?
The book underscored for me the importance of connecting with substance and delivering value in this 21st century busy economy.
Any additional comments?
What a wonderful book and resource, especially for younger professionals and those seeking to maximize their business development potential -- long term. This isn't a book about making a quick sale; instead, it teaches how to build long-term relationships by delivering value and content over time. At the same time, the sports analogies and vignettes keep the listener entertained and attentive. This isn't your typical professional development book that drones on an on -- it effectively teaches by example, making the content easier to retain.
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