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Publisher's Summary

The Marine Corps Way shows managers at all levels how to apply the tactics and techniques of maneuver warfare to achieve overwhelming results in today's fiercely competitive market environment. You'll learn how to reshape your organization based on seven guiding principles: targeting critical vulnerabilities, boldness, surprise, focus, decentralized decision-making, tempo, and combined arms.
©2004 Jason Santamaria, Vincent Martino, Erik K. Clemons; (P)2004 AMI
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Critic Reviews

"The book makes a convincing case that battlefield techniques really do work in the business world." (Fortune)
"A colorful, entertaining, and highly effective way of conveying some powerful lessons along with lots of very interesting military history." (Miami Herald)
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Customer Reviews

Most Helpful

By Brett Johnson on 05-21-10

Awesome book

There's more here than first meets the ear. There are lots of great historical examples from both history of warfare and business to illustrate the concepts.

You need to listen multiple times to get the full effect, and it's written and read so well, that repeating is not a chore. I'm buying the actual book as a reference.

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1 of 1 people found this review helpful


By Debra on 01-23-12

A must read!

What did you love best about The Marine Corps Way?

This book you cannot put down, so make sure you have an afternoon to read it from cover to cover.

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