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Publisher's Summary

The "must have" top tips guide to doing business in Mexico.
This guide is full of quick and easy tips on how to do business in Mexico, using cultural and social know-how to get the best results.
With a population of 111 million, Mexico is the world’s 11th most populous country. Ranked 13th among the world’s economies, its growing population and proximity to the United States make it a key market in which to do business as it diversifies away from an over-dependence on oil and tourism. There is nothing particularly difficult or complicated about doing business in Mexico, but the different kinds of business protocol you may encounter could surprise you.
We live and work in a global market and how to communicate appropriately will give you an edge and maximize your potential.
Topics Covered Include:

How to make initial contact
How to plan your trip
How business meetings are run
Social activities that may accompany a business visit
How to follow up and close the deal
Nailing the deal down: contracts and labor issues
A list of useful phrases

©2010 Creative Content Ltd (P)2010 Creative Content Ltd
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Customer Reviews

Most Helpful
2 out of 5 stars
By Diane on 07-21-13

Way too basic.

What would have made The Lowdown: Doing Business in Mexico better?

Much more detailed information about how to speak and dress and...I don't know because I don't have the information. I live here in Mexico and I know that I offend people sometimes with my plain speech and at times I still don't know why. There are some just plain untruths in this book. Yes it is proper to dress "formally" but women dress quite outrageously at times. Even high-level business women. I think there has to be a middle ground for a woman from another country so that people don't think she's too stiff. I think it's a very hard line to walk and would like more specific help.

What was most disappointing about Christopher West’s story?

Yes, I want to find a book that speaks much more in depth about the question of business relationships in Mexico.

What about Trevor White and Lorelei King ’s performance did you like?

The performance was fine, very easy to understand and listen.

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0 of 2 people found this review helpful

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