Over a decade ago came the Hypnotic Salesman: seven key principles of subliminal communication that teach anyone to sell directly to the subconscious, bypassing the part of the mind responsible for judging and evaluating. Originally designed to give the sales executives of a major national commercial radio group the edge over their competitors, twelve years later the Hypnotic Salesman II drills down on the seven most powerful sales persuasion techniques in the world today.
The secrets in this book will explode your closure rates, smash your targets and give you valuable insight into human motivation and persuasion. Craig Beck will explain each principle in detail and then show you how if you follow it directly with another you will create an unbreakable chain of events. Willpower and even a stubborn personality are no defence against these amazing but easy-to-learn techniques. What you will discover in this book will potentially change and improve your interaction with everyone in your life. Not just with sales prospects but with your friends, family, and partners too. People have used these techniques to blast their targets, improve their careers, understand their children better, and even find and attract the man or woman of their dreams.
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An introduction to the topic
If it was really about hypnotic sales, I could have rate it more.
Though this work is a good introduction.
But it does not talk about hypnotic sale method...
The most interesting is the overall idea.
The least interesting are some ideas that I do not agree at all... Craig Beck's definition of the ego is to much Yungian for me... The same for his subconscious topic... Hum not convincing at all (even wrong for me!)
If it had really spoken about hypnotic sales method...
As an hypnotherapist I feel this is not a book over hypnotic sale methods...
But this is still a good introduction that I recommend...
- Vincent Musschoot
Great if you sell cars
not unless you are or want to be a car salesman
No, I would not. No at all what the book touts. If you want to be a great car salesman then I all mean buy this book. It will fill you with tricks and deception, but no real solid sales techniques. I question if Craig as any sales background at all.
He does present the story quite well. He is a joy to listen to.
Yes, ask for a refund
do yourself a favor. DON'T waste your money or your credits on this book.
- R. Reimann