The Halo Effect

  • by Phil Rosenzweig
  • Narrated by Jim Manchester
  • 6 hrs and 57 mins
  • Unabridged Audiobook

Publisher's Summary

Much of our business thinking is shaped by delusions that distort our understanding of the real reasons for a company's performance. The most pervasive delusion is the Halo Effect. When a company's sales and profits are up, people often conclude that it has a brilliant strategy, a visionary leader, capable employees, and a superb corporate culture. When performance falters, they conclude that the strategy was wrong, the leader became arrogant, the people were complacent, and the culture was stagnant.In fact, little may have changed -- company performance creates a Halo that shapes the way we perceive strategy, leadership, people, culture, and more. The Halo Effect unmasks these delusions and replaces mistaken thinking with a sharper understanding of what drives business success and failure. Drawing on examples from leading companies - and mercifully free of business jargon - The Halo Effect is for those thinking managers who want to separate fact from fiction in the business world.


What the Critics Say

"Phil Rosenzweig has done us all a great service by speaking the unspeakable. His iconoclastic analysis is a very welcome antidote to the kind of superficial, formulaic, and dumbed-down matter that seems to be the current stock in trade of many popular business books. It's the right book at the right time." (John R. Kimberly, Henry Bower Professor of Entrepreneurial Studies, The Wharton School, University of Pennsylvania)
"Business books all too rarely combine real-world savvy with scientific rigor. Rosenzweig's book is an outstanding exception - it's a superb work and long overdue." (Philip E. Tetlock, Lorraine Tyson Mitchell II Chair in Leadership and Communication, Haas School of Business, University of California, Berkeley)


See More Like This

Customer Reviews

Most Helpful

slow start

First four chapters seemed like filler but after listening to the rest of the book, the author was just over emphasizing a point. The book gets progressively better.
Read full review

- michael

No nonsense book that debunks business myths

No nonsense book that debunks business myths. Yet another great book that calls out the after the fact bogus business analysis that is the foundation of many business books. good read. especially debunks the 'You do this then you will succeed' kind popularized by Collins.
Read full review

- krishna chandra

Book Details

  • Release Date: 06-02-2009
  • Publisher: Blackstone Audio, Inc.