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The Fundamentals of Public Relations
- What It Is and How to Do It Well
- Narrated by: Bob Dunsworth
- Length: 12 hrs and 17 mins
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The Fundamentals of Public Relations
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The Fundamentals of Public Relations: What It Is and How to Do It Well gives listeners a complete understanding of the essentials of the discipline and teaches them how to apply and practice them successfully. While many standard textbooks concentrate on explaining what public relations is, The Fundamentals of Public Relations also emphasizes how to conduct public relations and initiate successful public relations tactics.
After a brief introduction to the field the book moves to public relations research and the legal implications of public relations practice. Separate and distinct chapters are devoted to employee, media, community, consumer, and government relations.
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The Fundamentals of Public Relations effectively combines an introduction to key concepts with a practical approach to successful implementation.
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When Michael Lewis first met him, Sam Bankman-Fried was the world’s youngest billionaire and crypto’s Gatsby. CEOs, celebrities, and leaders of small countries all vied for his time and cash after he catapulted, practically overnight, onto the Forbes billionaire list. Who was this rumpled guy in cargo shorts and limp white socks, whose eyes twitched across Zoom meetings as he played video games on the side? In Going Infinite Lewis sets out to answer this question, taking listeners into the mind of Bankman-Fried.
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1 out of 5 stars
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really expected more rigor from Michael Lewis
- By Wowhello on 10-04-23
By: Michael Lewis
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Manifest Now
- By: Idil Ahmed
- Narrated by: Idil Ahmed
- Length: 4 hrs and 23 mins
- Unabridged
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Overall5 out of 5 stars 2,410
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Performance5 out of 5 stars 2,021
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Story5 out of 5 stars 2,005
Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.
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5 out of 5 stars
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This is my first review of 2 years subscribed!
- By Rodrigo on 02-22-19
By: Idil Ahmed
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Six-Figure Side Hustle
- By: Rachel Rodgers
- Narrated by: Rachel Rodgers
- Length: 3 hrs and 42 mins
- Original Recording
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Overall4 out of 5 stars 366
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Performance4 out of 5 stars 350
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Story4 out of 5 stars 350
Rachel Rodgers, financial maven and heralded author of We Should All Be Millionaires, has created a groundbreaking new Audible Original series with Six Figure Side Hustle. In this installment of a dynamic three-part audio journey, Rachel unveils the blueprint for turning spare time into a $100,000-per-year side hustle in just three months.
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4 out of 5 stars
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Not For YOU!
- By S. Seigel on 03-02-24
By: Rachel Rodgers
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The Ideal Team Player
- How to Recognize and Cultivate the Three Essential Virtues: A Leadership Fable
- By: Patrick M. Lencioni
- Narrated by: Stephen Hoye
- Length: 5 hrs and 3 mins
- Unabridged
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Overall4.5 out of 5 stars 6,425
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Performance4.5 out of 5 stars 5,504
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Story4.5 out of 5 stars 5,480
In The Ideal Team Player, Lencioni tells the story of Jeff Shanley, a leader desperate to save his uncle's company by restoring its cultural commitment to teamwork. Jeff must crack the code on the virtues that real team players possess and then build a culture of hiring and development around those virtues. Beyond the fable, Lencioni presents a practical framework and actionable tools for identifying, hiring, and developing ideal team players.
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3 out of 5 stars
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Lot of talk about a simple concept
- By Andrea on 09-05-16
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The Complete Book of Five Rings
- By: Miyamoto Musashi, Kenji Tokitsu - editor/translator
- Narrated by: Brian Nishii
- Length: 5 hrs and 3 mins
- Unabridged
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Overall4.5 out of 5 stars 4,007
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Performance4.5 out of 5 stars 3,370
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Story4.5 out of 5 stars 3,344
The Complete Book of Five Rings is an authoritative version of Musashi's classic The Book of Five Rings, translated and annotated by a modern martial arts master, Kenji Tokitsu. Tokitsu has spent most of his life researching the legendary samurai swordsman and his works, and in this book he illuminates this seminal text, along with several other works by Musashi.
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5 out of 5 stars
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Best translation I have encountered.
- By DW on 05-27-16
By: Miyamoto Musashi, and others
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Take Control of Your Life
- How to Silence Fear and Win the Mental Game
- By: Mel Robbins
- Narrated by: Mel Robbins
- Length: 10 hrs and 3 mins
- Unabridged
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Overall5 out of 5 stars 18,773
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Performance5 out of 5 stars 16,152
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Story5 out of 5 stars 16,012
Mel Robbins is back! The international bestselling phenomenon and creator of The Five Second Rule and Kick Ass with Mel Robbins returns to help you tackle the single biggest obstacle you face: fear. This life-changing Audible Original features a powerful mix of one-on-one life-coaching sessions and a personal narrative with vital take-aways that you can start using immediately.
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5 out of 5 stars
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Stop living in fear
- By Nike7 on 02-08-19
By: Mel Robbins
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Rocket Fuel
- The One Essential Combination That Will Get You More of What You Want from Your Business
- By: Gino Wickman, Mark C. Winters
- Narrated by: Mark C. Winters
- Length: 4 hrs and 26 mins
- Unabridged
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Overall4.5 out of 5 stars 1,920
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Performance4.5 out of 5 stars 1,584
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Story4.5 out of 5 stars 1,570
Visionaries have groundbreaking ideas. Integrators make those ideas realities. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald's. It worked for Ford. It can work for you. From the author of the best-selling Traction, Rocket Fuel details the integral roles of the visionary and integrator and explains how an effective relationship between the two can help your business thrive.
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4 out of 5 stars
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Real world advice
- By Ricci El Idrissi on 09-05-16
By: Gino Wickman, and others
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Tools of Titans
- The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
- By: Tim Ferriss
- Narrated by: Ray Porter, Kaleo Griffith, Tim Ferriss, and others
- Length: 22 hrs and 41 mins
- Unabridged
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Overall4.5 out of 5 stars 3,840
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Performance4.5 out of 5 stars 3,220
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Story4.5 out of 5 stars 3,195
The latest groundbreaking tome from Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek. For the last two years, I've interviewed more than 200 world-class performers for my podcast, The Tim Ferriss Show. The guests range from super celebs (Jamie Foxx, Arnold Schwarzenegger, etc.) and athletes (icons of powerlifting, gymnastics, surfing, etc.) to legendary Special Operations commanders and black-market biochemists. For most of my guests, it’s the first time they’ve agreed to a two-to-three-hour interview.
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3 out of 5 stars
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If I could sum it up: too much of a good thing
- By Brian Sachetta on 06-08-20
By: Tim Ferriss
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Overcoming Imposter Syndrome
- By: Kelly Vincent, The Great Courses
- Narrated by: Kelly Vincent
- Length: 2 hrs and 10 mins
- Original Recording
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Overall4.5 out of 5 stars 264
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Performance4.5 out of 5 stars 231
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Story4.5 out of 5 stars 231
Imposter syndrome—the irrational self-doubt we feel despite obvious success—can strike at any time, at work or at home. Such crippling anxiety and worry, common to so many people, can even undermine your ability to lead a confident and authentic life. In Overcoming Imposter Syndrome, licensed clinical psychologist Kelly Vincent teaches you how to navigate these complicated feelings and how to guide yourself toward lasting change.
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2 out of 5 stars
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Great for anyone 25 and under
- By Anonymous User on 10-12-23
By: Kelly Vincent, and others
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Caffeine
- How Caffeine Created the Modern World
- By: Michael Pollan
- Narrated by: Michael Pollan
- Length: 2 hrs and 2 mins
- Original Recording
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Overall4.5 out of 5 stars 42,257
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Performance4.5 out of 5 stars 36,408
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Story4.5 out of 5 stars 36,240
Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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2 out of 5 stars
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Leaves much to be desired
- By Melody H on 02-02-20
By: Michael Pollan
What listeners say about The Fundamentals of Public Relations
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance3 out of 5 stars
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Story5 out of 5 stars
- Michael
- 08-29-17
Good for startups, business owners
The audiobook was very instructive albeit the monotone and somewhat uninspiring narration. It provides a very good overview on what PR is and how to use it within your organization.
By listening to this audiobook you will learn:
+ Why is PR important for your business
+ What PR can do and cannot do / misconceptions
+ Who PR deals with
+ Your PR opportunities
+ What is the relationship between medias and PR - quite long and informative chapter
+ How should your PR behave
+ What skills is required for effective PR
+ Some useful rules to follow
I think the whole book lacks to understand its target audience and doesn't give enough examples, or at least real world business-related examples. It however remains an easy to understand book that covers the topic in-depth.
It's a great addition for those interested in startups books or for curious minds desiring to have a kick start in PR. I don't think the book would be a great for academics who already studied in that field - go with the marketing equivalent instead.
TL;DR; the book won't give you advanced mind-controlling techniques and ninja PR skills. Read it if you'd like to understand what's PR all about (the title says it all).
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4 people found this helpful