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Publisher's Summary

There is no question that we are living in unusual times, where wealth is created by the billions not millions, the public market is more generous than ever before in history and the East coast publications are writing about venture capitalists of Silicon Valley throwing money at anything with a .com in the name. Using her own experiences as an entrepreneur, angel investor, and venture capitalist, Yesil discusses the Entrepreneurial Process. She walks the audience through the steps necessary to identify a winning idea, recruit a coherent team, define a roadmap based on concrete deliverables, choose financial partners, establish the right business development relationships, create a larger than life shadow, and ultimately guide the company to a liquidity event. The talk will identify the common pitfalls along the entrepreneurial journey. It will conclude with the question: "Are you ready to take the plunge?"
(P) and ©1999 Stanford Alumni Association
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Customer Reviews

Most Helpful

By Willyb74b on 03-07-05

Dot Com BS

This is a lecutre from 1999 about how to get funding from VC's in Silicone Vally. Not really relevant for people living after March 10 2000.

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8 of 9 people found this review helpful


By S. Mike Bruce on 09-10-17

Lecture Summary

Would you listen to The Entrepreneurial Process again? Why?

Yes, mainly for the key items at the end; wish there was a way to add bookmarks on verbal command when in car mode on Audible.

If you’ve listened to books by Magdalena Yesil (Venture Partner and U.S. Venture Partners) before, how does this one compare?

Nothing to compare.

Have you listened to any of the narrator’s other performances before? How does this one compare?

No

Was this a book you wanted to listen to all in one sitting?

Yes.

Any additional comments?

Connect this to a series, as useful.

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