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While I have found many good bits of information in this audiobook it has been extremely difficult to get through. I believe it is the author who is reading himself and how and where he chooses to pause and put emphasis doesn't seem to flow very well with the content.
This is my seventh audiobook but the first that failed to keep my attention while listening. Schaefer does provide some very useful tidbits, but I can't help but wonder if I should have bought the hard copy of the book rather than the audible.
Many chapters are filled with list upon list of tips advice, and ideas, however often times by the third point I've completely lost sight of the list topic and he generally makes no effort to remind the listener of the relevance.
3 of 3 people found this review helpful
If you could sum up The Content Code in three words, what would they be?
Thoughtful and timely.
What other book might you compare The Content Code to and why?
Any additional comments?
I read this book because I wanted find better ways of getting my content and brand to people who are more likely to read my content and hire me for services. This book is packed with ideas, strategies, and suggestions for doing just that. I am now on my second read to more thoroughly dissect and incorporate the author’s thoughts and suggestions into practices. Read this book if you are ready to go to the next level in reaching your target market.
2 of 2 people found this review helpful
this is a excellent book for getting you excited about content marketing. my only comment (just in case the author reads these) is I'd have liked a few more detailed actions to take away with me. very knowledgeable individual however and well worth a listen.
2 of 3 people found this review helpful
Mark's book is not only full of useful tips on how to get your content out there. His manner and delivery is also humble and easy to listen to. if like me, you enjoy this kind of topic, then this book should absolutely be on your wish list.
Practical, useful, entertaining and insightful. This is the best marketing audio book I have ever listened to. Mark breaks down exactly what's needed to make great shareable content and at the same time gives priceless insights into the world of digital marketing. His reading style is very enjoyable, friendly and easy to listen to.