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Publisher's Summary

Featured Leadership book of the week (9/15/14)
In this follow-up to his best-selling The 80/20 Principle, the power law that helped hundreds of thousands achieve more by doing less, Richard Koch puts science to work, applying 92 other natural laws to promote the "science of success" within the ever-changing world of business. What does Charles Darwin's theory of natural selection prove about developing a niche product line? How can Isaac Newton's laws of motion and gravity help in a crowded marketplace? This is a must-have audiobook for business leaders looking for clear, evidence-based reasoning that explains why some companies seem to find success everywhere they turn, while others don't make progress.
©2000, 2014 Richard Koch (P)2015 Gildan Media LLC
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Critic Reviews

"This fascinating analysis uncovers the business management secrets hidden in physics, biology, and mathematics." ( Washington Post)
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Customer Reviews

Most Helpful
2 out of 5 stars
By Mastiff Enthusiast on 06-22-16

very theoretical, little substance

I think another reviewer said something like this is the book of sun su which is sort of correct. he tries to apply business principles to far-reaching scientific laws and sometimes this works and sometimes it's a little far-fetched. In either case he gives you absolutely no structural suggestions just basically denotes some applicable science laws and how they apply to business.

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3 of 3 people found this review helpful

5 out of 5 stars
By Rohan Thompson on 09-05-15

A goldmine

If you haven't already, get this book. It's packed full of powerful scientific and business ideas. Koch takes you on a tour of many of humanity's most powerful ideas: natural selection, quantum mechanics, 80/20, etc etc
If you like science or personal improvement and are curious about life and the universe, you will love this.

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7 of 8 people found this review helpful

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