The 4 Essentials of Entrepreneurial Thinking

  • by Cliff Michaels
  • Narrated by Cliff Michaels
  • 6 hrs and 5 mins
  • Unabridged Audiobook

Publisher's Summary

NY Times Bestseller – Debuted #1 Amazon – Debuted #1 Barnes & Noble
Acclaimed by leaders in education, business & personal growth
"Cliff Michaels delivers a powerful path to profits, passion, and purpose."
Tony Hsieh – CEO,, #1 NY Times Bestseller, Delivering Happiness
"Cliff’s writing is full of creativity, inspiration, and practical lessons. I highly recommend this book."
Blake Mycoskie – Founder TOMS Shoes, #1 NY Times Bestseller, Start Something That Matters
"The 4 Essentials is a fun read. Like Cliff, it’s full of passion with a blend of new ideas and timeless wisdom." Dave Logan – Former Associate Dean, USC Marshall Business School, #1 NY Times Bestseller, Tribal Leadership
In The 4 Essentials of Entrepreneurial Thinking, Cliff Michaels dispels the myth of born entrepreneurs and proposes a paradigm shift in global education. Cliff first takes readers on an inspiring personal journey, sharing his triumphs and tribulations as a young entrepreneur in real estate and technology. From his dropout days at USC where he challenged curriculum standards, to his riveting Diary of a Dot-Com where he discovered purpose in life and business, Cliff’s story has audiences on the edge of their seats! He then unleashes a dynamic system of timeless lessons in a series of witty stories on life skills, action strategies, core values, and purpose principles.
On the cutting edge of personal and professional growth programs, and an education activist for 20 years, Michaels draws on mentors from da Vinci, Edison, Mozart, and Einstein to modern icons like Jobs, Oprah, Branson, Spielberg, Hsieh, and Mycoskie. Featuring over 100 amazing people and pithy quotes, Michaels sets a new standard for academic and corporate training. Street-smart & thought provoking, The 4 Essentials isn’t just for entrepreneurs. It challenges all of us to earn a real-world MBA – your Masters in Basic Abilities. Part memoir and part manifesto, The 4 Essentials are now taught in top schools & companies worldwide. Cliff Michaels Academy also provides Essential learning for life, leaders, and entrepreneurs at
With each sale, Cliff Michaels Academy donates books and courses to students and schools in need. Thanks for your support!


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Customer Reviews

Most Helpful

Wow, this is life-changing.

As a recent grad it can be hard finding your way. I've been through many struggles and this book really connects the dots from college to the real world. I feel much more confident to pursue my passion now. I listened it everyday on my way to work and started the day inspired to make a change. I've already recommended it to all my friends and family!
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- Jamie Lebowitz

A Manifesto for True Success!

What did you love best about The 4 Essentials of Entrepreneurial Thinking?

When I picked up this audiobook, I expected a few cutting-edge entrepreneurial secrets, but- WOW! -what I got was SO MUCH MORE! It was a compelling, laugh-out loud, tear-jerking, and transformational journey from "How to be successful in business" to "How to have a better life" and then "How your success can help improve the world". Truly uplifting and inspiring!

Drawing from personal experience and the creme de la creme of success icons, Cliff Michaels ties together innovative entrepreneurial principles, quick but powerful exercises, and a comprehensive overview of what it takes to be successful on all levels. This is a MUST READ for anyone in high school or older. There's so much wisdom and practical help condensed in this masterpiece.Thank you, Cliff!

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- Humberto

Book Details

  • Release Date: 11-27-2013
  • Publisher: Cliff Michaels & Associates