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In The 10 Laws of Trust, JetBlue chairman Joel Peterson explores how a culture of trust gives companies an edge. Consider this: What does it feel like to work for a firm where leaders and colleagues trust one another? Freed from micromanagement and rivalry, every employee contributes his or her best. Risk-taking and innovation become the norm. And, as Peterson notes, "When a company has a reputation for fair dealing, its costs drop: trust cuts the time spent second-guessing and lawyering."
In clear, engaging prose, highlighted by compelling examples, Peterson details how to establish and maintain a culture of trust. Steps include:
Start with integrity
Invest in respect
Create a winning vision
Keep everyone informed
Budget in line with expectations
Forget "you" to become an effective leader
With this book, you'll be able to plant the seeds of trust - and reap the rewards of reputation, profits, and success.
Customer ReviewsMost Helpful
By Peter Henry on 11-07-17
Joel’s lessons are unbelievably valuable
Many years ago I had the chance to see Joel at work at Trammell Crow, and have not seen him since. Yet his lectures and discussions on line have had the most profound effect on my approach to businesses and lasting relationships of any other individual.
His approach to living an ethical and trustworthy life contained in both this excellent book and his podcasts you can find on the internet have guided me from absolute failure at Crow to developing strong lasting relationships leading to hundreds of millions of dollars of real estate.
My review in a nutshell- Follow his guidance for a fulfilling life.
1 of 1 people found this review helpful
By BraverLiving on 09-26-16
Role model shares his immense wisdom
A truly wise, incredibly experienced and successful - yet humble - leader, seems to be a rare find. Joel is all these things and more. I saw him speak on this subject prior to the books release and he his presentation was outstanding we were all in awe. Because he lived, and lives still, precisely what he preaches as what works best when you want to go down deep to the core of the principles behind a thriving organization and its leadership.
I only wish you got to hear his voice on the audio version - finely narrated though it is. Enjoy!
1 of 2 people found this review helpful