Disclaimer: This is not the original book. This summary is wholly written and published by readtrepreneur.com. It is not affiliated with the original author in any way.
How do great leaders like Steve Jobs and Bill Gates lead, inspire and change the lives of millions of people?
Start with Why uses real-world examples to elaborate the concept of the Golden Circle, which encapsulates the importance of identifying the purpose of an organization before anything else and then taking action to make the vision come true.
"People don't buy what you do; they buy why you do it." (Simon Sinek)
Start with Why is a book which transcends just companies. It applies to all of us, to our daily lives and our personal relationships. This book states that the origin of a company should come from its why. Isn't that true for our personal life as well?
Everyone needs to know their purpose in life to live a fulfilled life and there is far more than there seems to finding that defining "why".
P.S. Start with Why is really an awesome book which gives us a different perspective not just into business, but into our personal lives.
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