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Publisher's Summary

Don't simply show your data - tell a story with it!
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.
Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to:



Understand the importance of context and audience
Determine the appropriate type of graph for your situation
Recognize and eliminate the clutter clouding your information
Direct your audience's attention to the most important parts of your data
Think like a designer and utilize concepts of design in data visualization
Leverage the power of storytelling to help your message resonate with your audience

Together, the lessons in this book will help you turn your data into high-impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data - Storytelling with Data will give you the skills and power to tell it!

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2015 Cole Nussbaumer Knaflic (P)2018 Audible, Inc.
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Customer Reviews

Most Helpful
4 out of 5 stars
By Amazon Customer on 04-27-18

Very insightful and actionable

As a management consultant, I found this book incredibly applicable to my work. The book is extremely insightful, and does a great job of laying the foundations of persuasive presentations in plain sight. I was apprehensive about an audiobook version of this book, given how much it relies on visual senses, but I found the audible version almost perfect, with the PDF attachment very easy to follow along to - something that the narration has been modified to ensure. I would highly recommend this to everyone who, like me, has had experience with storytelling with data, but lacks a concrete and replicable framework to think about how to organize stories and design visualizations for maximum impact.

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5 of 5 people found this review helpful

5 out of 5 stars
By EricaE on 05-21-18

Great Tutorial on presenting information

I found this useful for preparing reports, graphs, or even getting your points across in an email. It talks about presenting information in the best way so that you will be heard. It was practical and good for anyone in the corporate world.

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2 of 2 people found this review helpful

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