Learn the science and master the art of telling a great story.
Stories for Work walks you through the science of storytelling, revealing the secrets behind great storytellers and showing you how to master the art of storytelling in business. Stories hold a unique place in our psyche, and the right story at the right time can be a game changer in business. Whether tragedy, triumph, tension, or transition, a good story can captivate the listener and help you achieve your goals. In this book, author Gabrielle Dolan draws from a decade of training business leaders in storytelling to show you what works, why it works, when it works best, and what never works. You'll learn how to create your own stories - authentically yours, crafted to attain your goal - and develop an instinct for sharing when the time is right. In-depth case studies feature real-world people in real-world businesses showing how storytelling has changed the way they work, motivate, and lead - providing clear examples of the power of this enormously effective skill.
Storytelling gives you an edge. Whether you're after a promotion, a difficult client, a big sale, or leading through transition, a great story can help you smooth the road and seal the deal. This book is your personal coach for masterful storytelling, with expert guidance and lessons learned from real-world business leaders.
Learn why storytelling grabs attention and helps your message get through
Master the four types of stories used in business settings
Infuse your stories with the personal to highlight your vision and values
Craft a selection of stories to pull out at pivotal business moments
The oral tradition has ancient roots that unite all humans, and despite our myriad modern distractions, we still respond to a well-told story. Stories for Work helps you put this dynamic to work for you in any business scenario.
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It helped narrow down several ideas
This audiobook is right now one of the top books I have been usually listening
The accent of Danielle Carter's is enjoyable and easy to understand, it does have that "link" between telling the "stories" with an emotional effect.
I recommend this book to who ever is trying to enhance there performance while speaking, giving presentations, trying to sell an idea with the usage of "storytelling", it does help to understand quickly how to find you own stories and several key points on how and when to use the different types of stories.
There are several books more in detail and background information of storytelling, I already spend several hours reading, but they are great for a more elaborate story. Usually in business we need to get to the point fast, but also grab the attention from people, this book does help keeping stories short and having that "magic" to get the emotional part that storytelling has as a common ground. So if you are new to the subject of storytelling and want to apply it for work or business topics, this book can help bring you up to speed, latter on if want to do more research, try some other books.