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Publisher's Summary

Entrepreneurs and leaders face big questions every day. How should you be focusing your efforts? What will your idea look like in real life? How do you start? How many meetings and discussions does it take before you can be sure you've got the right solution? Now there's a surefire way to answer these important questions: the sprint.
Created by three partners at Google Ventures, the sprint is a unique five-day process aimed at helping businesses to answer crucial questions and deliver the best results in the least time, allowing the businesses to move on to the next level. It's a 'greatest hits' of business strategy, innovation, behaviour science and design thinking - packaged into a battle-tested process that any team can use.
Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Chrome to Google X. With John Zeratsky and Braden Kowitz at Google Ventures, the team has run more than 100 sprints with start-ups across all kinds of business, including mobile, e-commerce, health care and finance.
Sprint is about arming your business with a process to get problems solved by short-circuiting the endless debate cycle, avoiding groupthink and utilising the people, knowledge and tools that every team already has. It's for companies or groups of any size, from small start-ups to Fortune 100s, from teachers to nonprofits - anyone who has a big opportunity, problem or idea and who needs to get started.
©2016 Jake Knapp and John Zeratsky (P)2016 Random House AudioBooks
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Customer Reviews

Most Helpful

By Rich Allen on 03-17-16

Amazing!

A truly great new system. If you like building things and the Lean Startup this book will fit right in.

Stop wasting time and use this system to test assumptions quickly.

Highly Recommended

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4 of 4 people found this review helpful


By D. Ho on 12-06-16

Design sprint fanatics

I found this enlightening and encouraging I hope use the techniques at work and gain buy in from my peers and colleagues.

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2 of 2 people found this review helpful

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Customer Reviews

Most Helpful

By Anonymous User on 08-26-17

A great way to test ideas quickly!

Particularly useful for software based solutions, the sprint offers a clear, structured way to test ideas without wasting too much time or resources. Could be difficult for smaller businesses to implement fully, but can be adapted to suit.

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By Marco on 03-13-17

Concise, practical, and easy to listen to

I found the book very easy to listen to and well structured so that I was able to understand how to practically apply this in real life.

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