Social Media 101

  • by Chris Brogan
  • Narrated by Chris Brogan
  • 6 hrs and 19 mins
  • Unabridged Audiobook

Publisher's Summary

From the best-selling author of Trust Agents, here are 100 ways to tap into social media for a more profitable business.
Your competitors are using social media platforms like blogs, Twitter, and Facebook to reach their customers in order to grow their businesses and profits—are you? With Social Media 101, you can quickly bring your business up to speed on the most effective social-media marketing strategies. In this one-stop guide, based on years of research, longtime blogger and best-selling author Chris Brogan compiles all the tactics and tools you need to get up and running with social media while avoiding the pitfalls.
You'll learn how to cultivate profitable online relationships, develop your brand, and drive meaningful business. Brogan shows you how to build an effective blog or website for your business, monitor your online reputation and what people are saying about your business online, and create new content to share with your customers.
If you aren't using the Internet and social media to market your business and stay in touch with your customers, you're already falling behind. Here are the effective, proven strategies you need to succeed.

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What the Critics Say

"Chris offers clever insights and is always at the front of the learning curve." (Ferg Devins, Chief Public Affairs Officer, Molson Coors Canada)
"Everything you wanted to know about social media but were afraid to ask—from the guy who put the human touch back into social media." (Jennifer Cisney, Kodak Chief Blogger and Social Media Manager)

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Customer Reviews

Most Helpful

Bad

Perhaps I am not the target audience since I am a geek. Maybe someone less geeky may like this book. But I had to stop reading this book, because it was so bad.
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- Chris

Please hire a professional

Note to authors: Please hire a professional to read your books!! Chris Brogan takes a deep breath between each sentence and it just doesn't flow. Sometimes I will take pages of notes from a book. I only wrote three sentences from this one. The questions at the end of each section started to annoy me.
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- L. Persyn

Book Details

  • Release Date: 03-09-2010
  • Publisher: Gildan Media, LLC