Smarter Branding without Breaking the Bank

  • by Brenda Bence
  • Narrated by Brenda Bence
  • 4 hrs and 55 mins
  • Unabridged Audiobook

Publisher's Summary

You already have the resources you need to build a powerhouse brand.
If you believe you lack the money, people, time, or ideas to create a thriving brand, think again. In fact, you already have five powerful marketing resources you can use right now to get big-brand results at low cost or no cost at all.
Step One: Shift your mindset.
International branding expert Brenda Bence has created the ultimate guide to branding on a tight budget. From scratch - and with almost empty pockets - Brenda used inventive, low-cost methods to build her own international brand that now serves clients in 25 countries and has offices in both the United States and Asia.
Create a permanent marketing mindset for you and your team. Walk away with hundreds of low-cost or no-cost ideas to catapult your brand and increase your revenues - starting today.
To find out about the companion workbook and video course, visit


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Customer Reviews

Most Helpful

This is a great book!

What made the experience of listening to Smarter Branding without Breaking the Bank the most enjoyable?

This book helps you to think about all opportunities in business and customer service from many different vantage points. I have listened to it non-stop since I bought it.

What other book might you compare Smarter Branding without Breaking the Bank to and why?

I've never read anything like it.

Which scene was your favorite?

The scene that explained how an apple is not only a fruit, but it's a form of competition to other small snacks.

Was this a book you wanted to listen to all in one sitting?


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- gift

Excellent audio book

If you could sum up Smarter Branding without Breaking the Bank in three words, what would they be?

Useful, practical, and actionable

Any additional comments?

Very useful for anyone who is staring a business or managing a business or a brand.

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- Daniel

Book Details

  • Release Date: 07-27-2012
  • Publisher: Global Insight Communications, LLC