This is a complete guide to how to create a plan for, open, operate, and market a new small business.
Manual Jobs, the author, will walk you through the process of:
Selecting your target audience to market to
Recognizing what the pitfalls are that new business owners should avoid
Finding financing if you need working capital for your new venture
Setting up the correct type of business (sole proprietorship, partnership, limited liability, or corporation)
Setting achievable goals (long- and short-term)
Getting a website in place
And much, much more
Here is a tip on starting a business: Take time to write a business plan. Never use the fact that you are just starting a small business as an excuse to skip writing a formal business plan. You may not be proposing to anybody. You may not be facing a team of investors. You may not be looking forward to reaching out to angel investors. You may not even be thinking of applying for a bank loan. Still, you need a proper business plan.
Review your business plan often. Make changes to it in accordance with what is and is not working in your business. If you find one or two things that are really profitable in your adventures, alter your plan to accommodate getting laser focused on these areas.
In business, when you discover what is really working, you focus on ramping up those areas in order to make more money as fast as possible. Your business plan will help you see what is profitable.
As you can see, Manual Jobs offers suggestions that are easy to understand. Starting a small business does not have to be complicated.
This book intends to help you overcome fear and inspire you to own and operate your own small business.
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Get your business started!
I can follow along with my own papers and ideas while its playing out loud.
Learning how to get my plans in order as I work on business. I am going to open up a massage business and I thought this was a great way to get my affairs in order.
No characters, self help book.
Yep! Nice and easy, short enough to get all done, but packed with good information.
Perfect for getting started!
Small Business: Helpful Ideas for Planning, Starting, and Marketing a Small Business is great because it offers both motivational encouragement as well as pragmatic advice from an experienced business owner. The balance of both makes the work both inspiring and useful.
This is my first experience with a book on entrepreneurship -- it is something that I have recently become interested in because my family is attempting to open up a health food store. I can't, therefore, really offer any comparisons to other books on the topic, but I can say that, especially for a newcomer, Small Business is approachable and compelling.
This is the first time that I have listened to one of J. Scott Bennett's performances. His voice is engaging and he enunciates well -- very pleasant to listen to.
I really appreciated the reminder that many wealth business owners, tycoons, and famous entrepreneurs started out small. I think it is so important to keep in mind that great things can come from a good idea and some strong will.
I will say that, while the book has many strengths, I gave it 4 stars because I believe that practical advice, no matter how logical, should be informed by evidence. I believe that the pitfalls and checklists sections (chapters 4 and 5) would have seemed more credible if the author had offered examples from studies, real-life business owners, or even personal anecdotes.