What if you could reignite your childhood creativity in a systematic way, to overstep self-imposed limitations and to discover what you are really capable of achieving? It's all here at your fingertips. Defy conventional wisdom and give reign to your imagination for success in your business and your life.
Continuous innovation is both necessary and exhilarating, and we all possess the inner capacity for it. Our capacity has simply been buried and lays dormant within us. As children, our imagination knew no boundaries. We would grab a slingshot and be instantly transformed into a warrior, a spy, a huntress, or protector of treasure.
"This book helps us unleash the vast potential of regained creativity and apply it in business, art, and other pursuits of our adult life." (Erno Rubik, inventor of the Rubik’s Cube, the world’s best-selling toy)
"Slingshot opens up possibilities - no preconceptions, no boundaries." (Jonathan Hornby, Director of Worldwide Marketing, SAS - voted America’s best company to work for)
"I love defying conventional wisdom. Great spirit to this book." (Richard Lobel, Executive Vice President, CBS Radio)
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Extension of Blue ocean strategy with sales pitch
Somewhere in the middle range
This book's message is not really new but expands its story using the author's tool called accordion chart while frequently referring to the book Blue Ocean Strategy and the strategy canvas in the book. At first, the book was interesting, but things appeared repetitive as the it goes on because the accordion chart itself is not really new - it's just a tool to look at things in a higher plane, I mean it's just a tool while the underlying concept has been there already
One thing I really confused me about the book was the chapters in the audiobook - the chapter was some chapters in paper form was cut into two chapters so that I couldn't choose easily the chapter I wanted to listen to once again.