• Simplifying Complexity

  • How GoDaddy Met Its Customers' Unmet Needs
  • By: Jim Champy
  • Narrated by: Victor Bevine
  • Length: 14 mins
  • Unabridged
  • Release date: 05-12-10
  • Language: English
  • Publisher: Audible Studios
  • 2.0 (1 rating)

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Publisher's Summary

This Element is an excerpt from Inspire!: Why Customers Come Back by Jim Champy, available in print and digital formats.
Give your customers what they really want (and will pay for): simplicity! Bob Parsons is a true believer in making things simple for his customers - even if it means managing extraordinary complexity behind the scenes. At Go Daddy, Parsons' business model relies on the basics: Give customers feature-rich products, low pricing, and great support from real people located on-site and rigorously trained.
©2010 James A. Champy (P)2009 Audible, Inc.
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